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Title:
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Strategic concept of tourism potential reconstruction in the post-war Ukraine
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Authors:
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Dedilova, Tetiana
Nosyriev, Oleksandr
Osypova, Svitlana
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Affiliation:
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Kharkiv National Automobile and Highway University, 25 Yaroslava Mudroho str., 61002, Kharkiv, Ukraine
National Technical University «Kharkiv Polytechnic Institute», 2 Kyrpychova str., 61002, Kharkiv, Ukraine
National Technical University «Kharkiv Polytechnic Institute», 2 Kyrpychova str., 61002, Kharkiv, Ukraine
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Bibliographic description:
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Dedilova, T., Nosyriev, O. & Osypova, S. (2022) Strategic concept of tourism potential reconstruction in the post-war Ukraine. Socio-Economic Problems and the State (electronic journal), Vol. 26, no. 1, pp. 46-54. URL: http://sepd.tntu.edu.ua/images/stories/pdf/2022/22dtvupc.pdf
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Submitted date:
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may-2022
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Issue Date:
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21-jul-2022
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Publisher:
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Ternopil Ivan Puluj National Technical University
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ORCID:
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https://orcid.org/0000-0002-3924-979X
https://orcid.org/0000-0003-4089-3336
https://orcid.org/0000-0002-9054-9499
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DOI:
UDC:
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https://doi.org/10.33108/sepd2022.01.046
338.48:332.145
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JEL:
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F35
L83
R58
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Keywords:
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tourism potential
reconstruction
development
financing
strategy
concept
martial law
post-war times
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Pages:
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9
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Pages:
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46-54
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First Page:
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46
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Last Page:
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54
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Abstract:
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The article is devoted to the development of conceptual foundations of Ukraine’s tourism potential reconstruction in the post-war period 2022-2030 on the basis of strategic management. The choice of the research subject has made it necessary to consider the essence and content of the tourism potential in its inseparable connection with the resource component. The results of the study were obtained on the basis of the use of such general scientific methods as theoretical generalization, analysis and synthesis, a comprehensive approach, as well as the main provisions of the strategic management theory. It is established that, based on the importance of the contribution of tourism potential to the national economics, its reconstruction should take place within the framework of the state strategy of reconstruction and development for the post-war Ukraine. A visual representation of such connections is proposed. The proposed version of the strategy of post-war reconstruction and development of the country is an initial simplified attempt to combine strategic elements of the National Development Strategy and the tourism development strategy. Its development does not contradict the existing draft Strategy for Sustainable Development of Ukraine until 2030 and the Strategy for the Development of Tourism and Resorts until 2026 year. Within the framework of such a strategy, its vision, mission, strategic goals of the state are outlined, and the content of support in certain areas is revealed. As a feature of the reconstruction and development strategy of post-war Ukraine, it should be noted in its structure the recommendation to promote the unique brand “Ukraine is new horizons” on the international tourist services market. Separately, a scheme for planning the development of tourism potential in the framework of the implementation of reconstruction and development strategy of post-war Ukraine is proposed, in which it is recommended to allocate investment resources by three levels: by tourism directions, by investment projects, by regional basis.
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Sponsorship:
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The authors received no direct funding for this research.
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URI:
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http://elartu.tntu.edu.ua/handle/lib/38573
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ISSN:
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2223-3822
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Copyright owner:
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Socio-Economic Problems and the State
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URL-releated material:
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http://sepd.tntu.edu.ua/images/stories/pdf/2022/22dtvupc.pdf
DOI: 10.32782/2520-2200/2020-1-5
http://www.economy.nayka.com.ua/?op=1&z=6809
DOI: 10.32702/2307-2105-2018.12.212
URL: http://www.investplan.com.ua/pdf/6_2013/6.pdf
DOI: 10.1016/j.orbis.2018.12.010
https://www.sciencedirect.com/science/article/pii/S0261517721001278
DOI: 10.1016/j.tourman.2021.104408
https://www.sciencedirect.com/science/article/pii/S0261517721000431
DOI: 10.1016/j.tourman.2021.104324
https://ips.ligazakon.net/document/JH6YF00A?an=332
https://zakon.rada.gov.ua/laws/show/168-2017-%D1%80#top
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References:
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Issue type:
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Article
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Appears in Collections:
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Scientific Journal "Socio-Economic Problems and the State", Vol.26, No.1
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